aarp medicarerx plans insured through unitedhealthcare. call today. ♪ ♪ you don't know, oh, you don't know ♪ ♪ oh ♪ that's what makes you really bull ♪ >> they rock right there. well from overeating to overcrowding. if you don't want to fight the crush of shoppers this black friday, consider heading out tomorrow to support your local mom and pop stores on small business saturday. that's when many locally owned stores will be offering wig discounts. j.j. ramburg, host of msnbc "your business." good morning. very early out there in the l.a. area. >> it is early. >> i know that you're going to get out there early tomorrow. we have the black friday. we have cyber monday coming up in a few base. small business saturday, why the need for that? >> well, look, there are a lot of small businesses out there that don't get the same kind of press as the big box stores because we are watching all these people rush to open the doors to get these good deals. small businesses are the ones that need the support. they need you out there shopping